Ads Attention Grabbers, Build Landing Page, Write & Read

Austin @ DogConnectors

#1 🐕

This ad was highlighted by software we use to pick up the best performing adverts across facebook for keywords like “dog food”. I like how pet companies try to sell their product and they did the opposite ("Do not buy this product").

#2 🐕

Key point: Black Friday coming up. Use your owned audience
(email) to give insanely good deals 30-40% off on High Average Order Value Items. If your products are below $50, create a landing page bundle that bring price to $80-$200. My pet peed does a good job HERE for their FB ads. Traffic coming from FB gets an exclusive deal. Consider building a landing page for your email audience with your ~ “Exclusive Email Bundle”. I like PageFly for building landing pages quickly. This same landing page concept works great with influencers too. “Exclusive <Influencer Name> Deal” - watch your conversion rate climb the more specific you get. Build it once, then make a few small headline edits per influencer, holiday, company anniversary, and the list goes as far as your creativity. Product bundle can stay the same.

#2.5 🐕 🐕 Sponsor S/O: Pet Creative Co

Lets say you’re a pet brand and you need ad creative.

You either:

a) hire an expensive agency
b) find a pet owner on IG and pray they deliver what you need

But what if creating content was as easy as ordering Dominos Pizza?

Meet Pet Creative Co they match you with an affordable vetted Pet Creator in the U.S within 12 hours. Join their waiting list for engaging high-converting ad creative for your online pet brand.

#3 🐕

this helped me

Those are my favorites. Which one did you like best?


p.s. forward this to your friends in the dog industry so they can get a few of these golden nuggets!

If this was forwarded to you - you can subscribe here –>

p.s.s [sell more pet products with fresh creative] pet creative


**Every Friday from our obsessive dtc pet nerds. Unsubscribe anytime.

Schedule Your Call With Tim

Free 15-Minute Chat

We will look at your goals to see if we can help or not. You will have a clear understanding of the next steps you can take for your business to start generating consistent and reliable results online with Conversion Optimization & Paid Advertising.

Meant to learn more about your business, not a sales pitch.

Find a time on Tim's calendar to schedule your call today and we look forward to speaking to you soon!


  • ​How micro-pet niches are taking big dollars away from big corp. pet brands like PetSmart and Petco.
  • ​Where to 'plug the holes' on your website before you drive traffic.
  • How DTC Pet Brands are realistically adding $10M to their bottom line.